At ThoughtCorp we offer website and intranet strategy, design and development of the highest creative, technical and usability standards. Our team of marketing and interactive consultants, designers and developers have built up an expertise across the full online marketing and usability cycle, from the identification of an opportunity to the delivery of a solution.
Consulting, Design and Development
Position Your Business - We analyse the environment within which your business operates, and define the optimal online positioning.
Evaluate Your Presence - We evaluate your Internet presence from a competitive, statistical, marketing, design and usability point of view, and identify strengths, weaknesses, opportunities and threats.
Extend Your Brand - We evaluate your online marketing objectives and ensure synergy with the business strategy and objectives. We help define the relationship between the target audience and brand, and the communication processes between the two. In other words, we define a strategy for taking brands into the digital world.
Understand Customer Needs – We study and consult users to understand their needs and expectations, thereby helping to focus product development on areas with the greatest value and importance
Design the Experience – We design not just interface appearances, but also the interactions and information architectures that lead to satisfying user experiences.
Develop the Solution - We develop solutions that encompass every stage of the online marketing lifecycle, from building and managing websites, collecting and segmenting customer data, to serving personalised messages via email or SMS.
Create the Message - We create powerful, well balanced content that will help you to convey your message to your customers.
Drive Usage - We draw customers to your website and keep them coming back through search engine optimisation and various online marketing initiatives.
Software and Products
FileHold Records and Document Management - Save time and money while reducing waste. FileHold is a document management software system that is easy to use, easy to install, and is affordable for small to large organizations. It integrates with existing applications and enriches Microsoft SharePoint deployments. Features include web access, search, version control, tagging, workflow, secure user rights, mark up and annotations, redaction, scanning, and OCR and indexing. .
SaidWot Online Reputation Management - SaidWot is a custom developed near real-time, automated media monitoring tool that crawls through websites, blogs, news portals, forums, social networking sites etc. in order to not only aggregate all mentions made in respect of a specific Brand or Company but also rank the mentions according to relevance, credibility, sentiment and authority of the sites providing you with a holistic overview of your Brand’s reputation online.
The Ensight eMarketing Suite - ThoughtCorp offers a feature-rich Internet development and communications tool for marketing professionals. By combining four key pillars of digital marketing, namely Content Publishing, Customer Profiling, Personalization, and Communication, ThoughtCorp enables marketers to build, grow and maintain powerful online customer relationships.
Folio e-Book - Enhance the experience of your electronic newsletters, brochures and publications with Folio, a browser based application that enhances the experience of viewing documents on a computer screen.
